Chamber Member of the Week: Wonder Boy Media
In 2016, Owensboro natives Nathan Morris and Drew Hardesty decided to create Wonder Boy Media — a marketing company that offers photo, video, and social media services. In just five years, the company has grown exponentially and strives to provide the best imagery and story-telling for their clients.
Chicago native and Western Kentucky University graduate Joel Ciaccio joined the crew in 2017 to begin offering social media services to their clients. A mutual agreement in 2020 afforded Hardesty sole ownership of the company, and he and Ciaccio continue to foster outside-the-box creativity.
“Photos, videos, and social media marketing are our three pillars,” Hardesty said. “We focus on those three things and strive to do them really well. Our big goal for any project that we do is to tell a business’ story. Everybody has a story and everybody wants to tell their story, so we try to relate that story to their demographic and the audience that needs to see it.”
When Hardesty acquired sole ownership the COVID-19 pandemic was impending. He takes pride in the fact that they were still able to help people get their message out despite troubling times.
“We were very blessed during the pandemic. We were able to help businesses out that needed help and not charge them an arm and a leg,” he said. “People still wanted to be able to get their message out about if they were open or not. As October approached, people started getting more confident and looking to do more videos.”
Wonder Boy Media serves a wide array of local businesses, constantly striving to offer an individualized approach that caters to each client’s needs.
“We want to help each business promote their story and the products and services that they’re selling,” he said. “Our main goal is to make the client happy, make them some money, and help them tell their story.”
Wonder Boy Media attributes much of its success to the local community and its many dedicated clients that range from funeral homes to banks, and nonprofits to pharmacies.
“I love this town, I was born and raised here, moved away, got engaged, and realized that there’s no other place I want to be,” Hardesty said. “We try to give back as much as possible. We try to help as many nonprofits as possible; that’s our way of giving back and saying thank you Owensboro for being this great community … I can’t say enough about how awesome Owensboro is and how lucky and blessed we are to be a part of this community.”
By John Kirkpatrick The Owensboro Times